In our posting last year, Top Ten Films That Have Influenced The Speaker Circuit, we discussed the symbiotic relationship between the success on Hollywood’s big screen and the speaking demand created for the protagonist of the film. Captain Jim Lovell from Apollo 13, Mike Eruzione for Miracle, and Frank Abagnale from Catch Me if You Can are just a few examples. While their life lessons and stories are timeless and well-known, the release of these films was a critical catalyst to market demand and success on the speaking circuit. When you combine a compelling story with savvy podium skills and a major picture, you create a perfect storm of excitement on the speaking circuit.

September 1st marks the opening of the fall movie season and The Speaker Experts have identified three that will have an impact on the speaking circuit over the next six months and beyond:

A Walk In The Woods
A-Walk-in-the-Woods
AWalkintheWoodsmoviePoster























Robert Redford and Nick Nolte hit the Appalachian trail for laughs in the film adaptation of the best-selling book by Bill Bryson. A consistently sought-after speaker in the humorist/author space, this film will greatly increase Bryson’s name value among a broad swath of interested conference planners and attendees. Also, though Bryson lives in the UK, he will be speaking to groups in the United States in March 2016.



Everest
left for dead
everest_movie_poster_2























Josh Brolin portrays Dr. Beck Weathers and Robin Wright plays his wife, Peach, in one of the most anticipated films of the year. Weathers has been a highly sought-after inspirational speaker for years, and this film will surely add to demand. Another prominent figure and proven speaker featured in this movie is world class climber and IMAX filmmaker David Breashears. Portrayed in the film by Micah Huptman, Breashears also serves as a senior lecturer at the MIT Sloan School of Leadership.



Concussion
Game Brain
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Will Smith takes on the NFL through his portrayal of Dr. Bennet Omalu in a true David vs. Goliath story. Dr. Omalu is relatively new to the commercial speaking circuit but his compelling story should create high market demand from organizations with both clinical and inspirational interests within the commercial speaking market (Dr. Omalu is represented by the Greater Talent Network).


A word of caution: much like the stock market, past performance is no guarantee of future success when it comes to a speaker bureau predicting a speaker’s increased market demand based on the release of a motion picture. The Speaker Experts feel that the risk is low and the upside is high with the speakers related to these films. However, you should discuss the benefits and risks with your trusted IASB bureau partner to determine if one of these speakers is a potential fit for your next event.

Final Note: Washington Speakers Bureau announced a blog featuring “insights and resources for event professionals” and can be accessed here. WSB has been a leader in the speaker bureau industry for three decades and The Speaker Experts look forward to their industry observations and suggestions.

Gary McManis & Jay Conklin

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